Driving Pride Network - Shifting Inclusion Forward

About Us

Formed in 2021, Driving Pride is a professional network of people associated with the automotive industry who identify as Lesbian, Gay, Bi, Trans, or identify with other sexual and gender identities (collectively LGBT+) and those straight allies who support them.

Driving Pride is registered as a Community Interest Company, number 13984676.

Our Aims

Our aims were created when the network was founded, and provide a statement of the intent of the network. 

They provide a broad framework for our operations and activity.

Our Objectives

Our objectives are set by our committee each year, and provide the specific outcomes we hope to achieve, in support of our overall aims, in that year.

We are currently writing our 2022 objectives

Our Committee

Ed Rogers

Ed Rogers



Jon Cuthbertson

Jon Cuthbertson



Geoffrey Frost

Geoffrey Frost



Mike Orford

Mike Orford

Press & PR Lead


The Core Companies

We were very lucky, when the network was founded, to be joined by a wonderful group of companies who shared our aims and wanted to help promote diversity and inclusion within the automotive sector.

They have become our core founding companies.

We’re working with

  • Arnold Clark
  • Auto Trader
  • BMW
  • Enterprise
  • Ford Credit Europe
  • Ford Motor Company
  • Inchcape UK
  • Jaguar Land Rover
  • Jardine Motors Group
  • Keyloop
  • MotoNovo Finance
  • TrustFord
  • Volkswagen

Since launching

Since launching Driving Pride, we have been joined by a number of additional companies and associations. They include

  • Bentley
  • Bridgestone
  • Bumper
  • carwow
  • heycar
  • Institute of the Motor Industry
  • VW Financial Services

Our Key Documents

Here you can find our core public documents

Legal Bit

Driving Pride CIC is a Community Interest Company registered in England and Wales, number 13984676

Our registered address is 85 Great Portland Streed, London, W1W 7LT. PLEASE NOTE: This is a service address only and cannot accept general correspondence or visits.